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I came across a great article on Intranet Journal about how a company can improve intranet software adoption. Without much ado, these are as follows:- 1) Allow user created content - Rather than a top-down information broadcasting approach, users should be allowed to upload their own content. That way, users will have a greater stake in the intranet, and a greater feel of involvement. If you are worried about content quality, you can put a review system in place. 2) Allow content comments - User commenting is a feature people are very used to in their usage of consumer internet products and sites. Enabling user comments is another great way to engage and involve employees, and spur discussions. 3) Consider viral content - This is another lesson from the consumer internet world. For example, semi work related content - a Dilbert comic strip relating to office related issues. Such content is really popular with users, and they are likely to share it with others, attracting more users to come to the intranet in turn. 4) Use a Microblog. Using twitter like microblogging features is good for users who are averse to a content heavy intranet, especially novice users. Microblogging features allow them to quickly look at latest company information and news. 5) Stop selling and start teaching. Companies sometimes spend just too much time marketing their intranet. Conducting training sessions, and actually showing employees how the intranet will help with their work is likely to improve engagement. 6) Focus on users and processes. This one goes without saying. Don't focus on intranet tools, but emphasize how these tools can help employees with their work, and help streamline business processes. Great pointers. Go ahead and implement them in your company!
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